Paid Media
We run campaigns on Meta, Google, TikTok, LinkedIn and programmatic advertising with a data-driven approach: covering the customer journey end to end, with an obsessive eye on cost per sale.
The starting point
You're burning budget without knowing which spend creates real value.
Our approach
We design a system that walks the customer through from first touch to sale, with clear segmentation, weekly creative testing and real-time data. When the account justifies it, we measure which channels genuinely contribute and how much weight each one carries.
What you get
Deliverables
Every engagement lands as pieces you can stand behind.
Hover over each card to see what's included.
Full customer-journey strategy
+Learn moreSegmentation and messaging for every stage of the journey, from discovery to sale.
Launch and daily optimization
+Learn moreLive campaigns on Meta, Google, TikTok, LinkedIn and programmatic, tuned every single day.
Continuous creative testing
+Learn moreWeekly creative tests to push cost per sale down without losing volume.
Real-time dashboard
+Learn moreData always in sight, so decisions follow signals, not opinions.
Frequently asked questions
Minimum spend?
We work from €5,000/month in media. Below that, we recommend getting your organic SEO in shape first.
One-off projects or an ongoing partnership?
Both. Most are monthly engagements with a quarterly review.
Which platforms do you master?
Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads and programmatic (DV360, The Trade Desk). Microsoft Ads when it earns its place.
Do you measure each channel's contribution?
Yes. For accounts investing over €50,000/month we build a media-mix model. For smaller accounts, we analyse the customer journey touchpoint by touchpoint.
Why does a cat represent paid media?
Patience, focus and the ability to observe before pouncing. In paid media that means analysing user behaviour and launching the campaign at the exact moment — with feline precision — to catch attention when it's most effective.
Do you know the difference between burning money and burning your boats?
We set the course so you can rule your board and conquer your next level.