Real estate marketing that qualifies, not just captures
For developers, estate agencies and proptech that need leads with real purchase intent, not forms nobody ever calls. Development branding, geotargeted acquisition and a CRM that closes.
The starting point
Real estate doesn't suffer from a lack of leads — it suffers from a glut of junk leads that swamp the sales team and bury the people who will actually buy.
Diagnosis
Our approach
We build acquisition in four parallel layers: technical SEO and AEO so the development and the area get cited on Google, ChatGPT and AI Overviews when someone asks where to buy in a neighbourhood; geotargeted paid media on Google and Meta segmented by radius, income and life stage; and development branding with renders, landing page and proprietary assets. We close it with a real estate CRM that scores every lead, automates follow-up and connects your sales team with people who have real intent — not with whoever filled in a form out of curiosity.
2–4 week sprints+ Live reporting
Resources · Real Estate
Blog, videos and case studies
We're preparing content just for this sector: articles, videos and cases with real metrics. Coming here very soon.
BlogComing soon
Articles on the sector, written with judgement
VideoComing soon
Short formats and cases on video
Case studyComing soon
Measurable results from real clients
Shall we talk about your development or portfolio?
Free 60-minute audit. We leave with two or three concrete levers to capture better and close sooner.
Frequently asked questions
How do you get qualified real estate leads instead of just more forms?
The key isn't volume, it's the filter. We combine geotargeted segmentation by radius, income and life stage on Google and Meta with development landing pages that qualify before the lead even comes in, and lead scoring in the CRM that prioritizes people with financing and real intent. Your sales team stops chasing window-shoppers and spends its hours on the ones who sign.
How much does marketing cost for a developer or estate agency?
For a local estate agency, the typical retainer is €2,500–4,500/month. For a developer running a launch campaign (renders, landing page, paid and CRM included), €5,000–12,000/month depending on units and how long the sales window stays open. The initial audit of your acquisition funnel is free.
How does my development or agency show up in ChatGPT and AI Overviews?
By optimizing schema.org RealEstateListing and LocalBusiness, creating authority content about the area (prices, transport, schools, services) and seeding presence on the portals AI engines cite. We monitor real mentions month by month in ChatGPT, Perplexity and AI Overviews for queries like best areas to buy in your city.
Do you handle the branding and CRM for a new development?
Yes. We produce development identity, renders, video, virtual tours and a sales landing page with proprietary assets, and we plug it all into your real estate CRM (Inmovilla or Witei — both Spanish property platforms — or Salesforce). Every lead arrives scored and with its source traced, with automated follow-up by email and WhatsApp so no hot lead goes cold.